For every big success story I hear about marketing on Facebook, I also hear several stories of, Oh, I tried that, but it didn't go anywhere so I gave up. So does marketing on Facebook work? Without a doubt it does Facebook is the most visited website in the world, and getting seen can mean a significant boost to your list building and your sales.
But the key is to have a game plan for how you're going to build, brand and market yourself on Facebook. With that in mind, I've put together this list of tips to get you moving in the right direction.