Product Description

This is a 10-day ecourse email series for marketing seniors. Seniors have specific ways that they like to receive information that is usually different from millennials. If your audience consists of older people, then you need to ensure that you organize your site correctly. We will also look at such this as website design and the most common mistakes made when marketing to seniors.

It’s imperative that you pay attention to how different your audience may be compared to other audiences. Part of it has to do with familiarity with technology, but other aspects simply have to do with getting older and having certain expectations for how content should be delivered.